Imo backend FOSS needs a complete rethink with an easy way to manage one’s own digital stewardship. I’ve lost a ton of data to FOSS projects (masto, lemmy, etc) just because the random host I chose decided to close up shop. Not particularly the fault of the software vendor per sae, and while I do not wish to hassle with hosting my own entire instance I’d be happy paying for or hosting my own data.
Because people on Bing video or Odyssey are more likely to engage with Google services…